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This MAINS session will be concentrated towards creating and specifying luxury brands that are designed and built in the USA featuring; Viking, Lynx, Evo and Marvel.
EVENT OVERVIEW
Dates:May 7-8, 2024
Location:
Middleby Innovation Kitchens
2701 East State Highway 121, Suite 600
Lewisville, TX 75056
Brief Description:
This MAINS session will be a hands-on training focusing on Middleby Residential portfolio that are made in the USA; Viking, Lynx, Evo and Marvel. Designers will leave the MAINS Program feeling confident to bring back powerful knowledge to their clients about luxury residential brands. Through hands on training and real-life scenarios with the Middleby brands and solutions experts, you will learn how to infuse the best applications and foodservice solutions into your designs.
Details to come!
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THE FINER DETAILS
EVENT AGENDA
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Arrival Time: 1 PM CT on May 7, 2024 to the Middleby Innovation KitchensHighlighted Sessions: Viking Brand Training with hands-on demo, Breakfast on the EVO, Marvel Undercounter, Lynx Outdoor
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Designers can expect to leave MAINS with a full understanding of the following:
Viking Range history and understand the Professional Style Range.
Determining who is the right Viking client and how to specify Viking products.
Current promotions for buyers and price ranges Differentiators of 3, 5, and 7 Series
Viking Cooking, Refrigeration and Undercounter products
A deep dive into the Lynx Grills and how build the ultimate outdoor kitchen
Learn to create the perfect char with live demos on EVO
Trends in incorporating undercounter refrigeration in your designs
Understanding food preservation, beverage storage and ice in undercounter applications with Marvel
Featured Brands
Additional Event Info
Travel Details
If arriving to Dallas via Air Travel, please note the recommended arrival & departure times to DFW or Love Field. You will book your own airfare and be reimbursed after completing the MAINS Program. Middleby will cover up to $500 in airfare costs.
Arrive Prior To: 12:00 PM - Tuesday May 7th
Depart After: 3:00 PM - Wednesday, May 8th
Please submit your travel itineraries for your flight or if you will be driving below.
Arrival and Accommodations
Please submit your flight/travel itinerary to confirm the nights needed onsite at your pre-arranged accommodations no later than 10 days prior to the training
Middleby will book your hotel accommodations which will include a 1 night stay at the outlines hotel below. You will receive your hotel confirmation number via email in a 1 week prior to the training.
Attendees who do not submit their travel itinerary will be provided with a default reservation for only the night of the program.. Additional nights needed onsite submitted are subject to availability.
Upon arrival, it is recommended to use your Uber Voucher (provided via email 1 week prior to training) to the hotel if time allows or directly to the Middleby Innovation Kitchens. Addresses for each can be found below.
Travel Details
All expenses accumulated from travel and onsite for the MAINS event are reimbursable through the expense form below. Please select Residential Designer Visit on the form.
Please allow 2-3 weeks for expenses to be processed.
MIDDLEBY INNOVATION KITCHENS
2701 E. State Highway 121 Suite 600
Lewisville, TX 75056
RENAISSANCE DALLAS PLANO LEGACY WEST
6007 Legacy Dr, Plano, TX 75024
FAQ
Can I bring a guest? No; this event is intended for the primary invitee only; no additional guests are permitted.
What is included? (1) night accommodations at Renaissance Dallas Plano Legacy West, airfare up to $500, meals during your stay with us, ground transportation between airport, hotel and showroom in Dallas.
(Uber vouchers), all taxes, gratuities, and fees
What is not included? Ground transportation to/from your departure/home airport • Parking at your home/departure airport • Additional nights at the the hotel (unless otherwise noted) (or other property) Additional airfare incurred by extending trip dates or upgrading flights • Checked baggage fees • Rental cars
I registered for MAINS, now what? Plan to book your own hotel flights based on the timing of the agenda list above. Send your itinerary to mloranger@pitco.com. You will receive your hotel confirmation number and Uber credit one week before the program.